Forecast, Optimise & Justify your cloud spend

Strategic Blue is a UK-headquartered cloud FinOps company specialising in rate optimisation and cloud cost forecasting. Since 2010, we have helped organisations unlock significant savings on their cloud infrastructure through intelligent commitment management and predictive analytics.

We combine commodity trading expertise with deep cloud forecasting knowledge to deliver optimal rate optimisation for AWS and Google Cloud customers. Our approach treats cloud commitments as financial instruments, applying sophisticated hedging strategies that maximise savings while preserving flexibility.

• Rate Optimisation — Cloud commitment management delivering savings beyond what customers can achieve alone
• Cloud Forecasting — AI-assisted cost and usage forecasting to justify commitments and detect anomalies
• FinOps Advisory — Expert guidance on cloud financial operations and cost governance

• 14+ years of cloud cost forecasting expertise
• AWS Education Competency partner
• UK G-Cloud Digital Marketplace supplier
• HIPAA BAA compliant for US healthcare customers

We believe in transparency, precision, and partnership. Our team works alongside customers to:

1. Analyse — Deep-dive into cost and usage patterns across your cloud estate
2. Forecast — Predict future consumption using historical data and business context
3. Optimise — Apply commitment strategies that balance savings against flexibility
4. Monitor — Continuously track performance and adapt to changing needs

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